September 15, 2011

Now THIS is how you launch a rebranding!

Bitdefender — Global Rebranding from Brandient on Vimeo.

Bitdefender_logo

The new logo is a big improvement, but the gem is the video introducing it. Sexy!

Via Brand New

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August 2, 2011

Great interview with Stumptown Printers

Great interview with Stumptown Printers by Pinball Publishing.

Yes, there has definitely been an increased interest in letterpress printing and rise of craft/artisanal work in general.  So much of our social life, personal interactions, and work occurs online and on screen, so I’m guessing that the cultural transformation toward our iDevices and laptops has really helped fuel interest in handiwork, craftwork, and generally DIY art. For one, the ability to be able to communicate quickly with so many people and the access to online information has fostered both the proliferation and preservation of many craft traditions. Also, I feel that folks just need a break and find it satisfying to step away form their digital lives to look for more physical forms of expression.  

Read it all here.

Front-door
Wood-type

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July 27, 2011
July 20, 2011

How Would You Like Your Graphic Design? (You May Pick Two)

I don’t often buy into the pretentious designer stereotype, but this had me chuckling!

Tumblr_lojwhkkmex1qzwya5o1_500

Via Clients From Hell

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July 18, 2011

The User Experience of Creating a Document. Microsoft vs. Google.

Interesting comparison over at Composite Code looking at two different approaches to creating a document. Read the whole thing here.

[[posterous-content:pid___1]]

To start typing in the prospective document you much choose your security, enter a document name, and save the document.  It assumes that you absolutely want a unique name, will have a document viewable by the entire Internet, and that you have to save it just to start.

Review-02-worddoccreation-s

Google Docs assumes that you want to immediately start typing your word processor document. It also assumes you may not know what you want to name the file, nor that you even need to actually save it, until you of course start typing. At that time the document starts to automatically save. It also assumes that this is your document and you don’t want the entire world to be able to view the document

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July 17, 2011

Where Good Ideas Come From

I love this.

Check out the full post and his TED Talk over at BrainPickings

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July 16, 2011
July 15, 2011
July 7, 2011